Row House Franchise Disclosure Document

Row House is a boutique fitness franchise offering group indoor rowing workouts designed for all fitness levels. Founded in 2014 and part of Xponential Fitness, the brand differentiates itself with low-impact, full-body training in a community-driven setting. Franchisees operate studio-based businesses that rely on recurring revenue through memberships and class packages. Investment is moderate, including studio buildout and specialized rowing equipment. The model supports semi-absentee ownership and scalability through multi-unit operations. Member retention is driven by class variety, instructor consistency, and a strong sense of community.

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